Beth Freedman

CEO, dentsu X

LGA to DCA to BOS to DCA to MSP to LHR. 5 cities, 24 years, 1 wardrobe colour (black), spanning media, creative, B2C and B2B. At dentsuX, I continue to have the best of both worlds, leading a team of truly integrated, incredibly talented people, who not only deliver excellent work but set an example in this world as excellent humans. And that’s been my goal since I started leading teams – live and breathe the truth that it doesn’t matter how talented you are, if you aren’t equally great as a person, there’s no room for you on this team.