Tim Pritchard

Tim leads Responsible Media at MG OMD, where he’s not just driven progress to a more sustainable advertising and media ecosystem, but set the standard, winning industry recognition and sharing that knowledge with industry bodies like the IPA & Ad Net Zero. He co-founded the Media In Service of Nature, (Up To Good Fund) for giffgaff and VirginMediaO2, raising over £250,000 for nature recovery and open-sourcing the model for the sector. Tim has supported the Purpose Disruptors ‘Agency for Nature’ initiative securing media for their last two campaigns, securing reach of over 10 million on both campaigns.