Lindsay Hong

Lindsay is the CEO and co-founder of SmartAssetss, and chief strategy officer at multilingual content production agency, Locaria. Combining creative ingenuity with 14 years’ experience helping top brands reach global audiences, she embraces the opportunity of newness: new technology, new business models and new markets.Her vast experience spans from digital transformation at Burberry and accelerated expansion of Net-a-Porter into Asia, to making content a strategic growth lever at Locaria. Bringing a unique proposition to the table in 2023—winning Stagwell’s innovation competition—she now leads SmartAssets by helping brands make the most of generative-AI and ad tech.